food. music. culture.
In June of 2017, Natalie Maronski and DEL (Robert Del Femine) had the spark of an idea to create a curated intersection of food, music, and culture in the iconic, historically registered, and first racially integrated hotel in America – the Divine Lorraine. Oh, by the way, it had been vacant, a destination for urban explorers, and stripped down to its foundational bones – first laid in 1894.
Undaunted, well maybe a bit, their vision fit perfectly with the Divine’s owner Eric Blumenfeld’s (EBRM) vision for the stimulation of North Broad Street. “underground concepts.” was officially formed in 2019 and Natalie and DEL partnered with a great team of local builders, designers, artists, strategists, and others to execute their ambitious plans.
In October 2020, in the midst of the world-wide pandemic, “the daily.”, a coffee shop opened for business. In March 2021, “broad hall.” – an event space, opened with food, music, art, and other events. “foundation.”, a cocktail bar with a recording studio, opened in June 2021. The “annex.”, an all-day restaurant-bar with a retail wine, craft beer, and local artisan shop, is projected to open in the Fall of 2021. The annex.’s outdoor courtyard has been open for music and food events on weekends.
managing partner | executive chef
The daughter of a Vietnamese immigrant, Natalie is a culinary arts and business honors graduate of Drexel University. She has extensive experience leading and opening acclaimed restaurants as well as consulting with restaurants across the Philadelphia area. Natalie was a very popular participant on Bravo TV’s Top Chef and is highly respected in the food community. She grew up in Virginia but definitely calls Philly, her city! Natalie’s in love with her doggies, Wilma and Tucker and bikes, everywhere.
managing partner | chief entertainment officer
DEL is a life-long Philly OG and loves his city! He attended Central High school and proudly serves as a Vice President for its alumni board. DEL graduated from Penn State, worked at Hahnemann University Hospital, and had a long and successful career as a sales and marketing executive at Johnson & Johnson. Along the way, DEL has DJed here and abroad since 1978 and like Natalie, he loves to bike. He’s a connector, mentor, and simply – loves people and life!
Natalie & DEL thank their talented local team:
broad hall. & foundation. ceiling art
Benita Cooper Design:
interior design | architecture
audio | visual
lower lobby mural
creative & strategic agency
Timber Forge Woodworks:
wood & metal – finishes & furniture